About Me

Hi, I'm Hector Quintanilla.

Since 2016, I’ve shared stories online from my three-decade entrepreneurial journey.

Maybe you have read some of my business posts — nearly 150 million views and 5 million up-votes so far.

Or perhaps you’re one of my 195,000 Quora followers, or follow my “Entrepreneurial Mindset” Space with its 2.2 million readers.

I started my first business as a full-time college student with zero experience. The business evolved and is still running today, 30 years later: Clothing Alterations: FitFix / MendMaster / MasterFix

During the 2008 crash, I ignored the macroeconomic signs and lost nearly one million dollars while developing a $30 million, 72-unit complex in south Texas.

Today, I'm focused on real estate investments and my small-business portfolio.

Seven startups (some wins and some painful lessons) have shown me what it really takes to succeed

GluGlass Urethane Adhesives — a B2B supplier for windshield technicians across south Texas. (Still active today.)
NanoTerra Soil — Imported a cutting-edge German Nanotech Polymer; great tech, found zero local traction. (Failed and burned out in 18 months and became one of my most expensive classrooms.)

With a bit of guidance from me, my oldest son grew his startup to six figures while studying full-time in Milan.

I’m passionate about helping new entrepreneurs. During the pandemic, I coached dozens around the world, helping them overcome the challenges of starting or growing a business.

BeBusinessSmart.com – My Blog

The world is changing fast, and schools aren’t keeping up. As a dad of four, I see the gap between classroom theory and real-world practice.

I empathize with millions who can no longer count on “job security.” I believe side hustles and solopreneurship aren’t just a lifestyle anymore — they’re now a necessity.

I love sharing what I learn and how I see the future unfolding.

AI is changing everything, and deepfakes make it even harder to know whom to trust.

That’s why I'm working on TrustMarketing.ai — a custom-trained AI grounded in three pillars and 27 traits:

1. Performance — “We do the job right.”
Reliability · Consistency · Competence · Security · Simplicity · Tangibility · Availability · Adaptability · Resilience · Credibility

2. Principle — “We act with honor.”
Transparency · Integrity · Accountability · Fairness · Benevolence · Authenticity · Discretion

3. People — “We put you first.”
Empathy · Responsiveness · Personalization · Reciprocity · Empowerment · Inclusivity · Proactivity · Community · Partnership · Accessibility

By strengthening these traits, we can cut through all the AI-generated junk and turn real online businesses into trusted brands.

Trust is the foundation of online sales — we simply don’t buy from people we don’t trust.

Our world needs more entrepreneurs like you!

Your success is my passion, my obsession, and my main goal.

In brief, that’s what I'm all about.

Feel welcome to grab my free Trust Starter PDF to follow along or decide if I could be of any further help.

Wishing you success,

Hector Quintanilla

Last updated: May 2025