FAQ — Free Linkedin Trust Audit
Everything you need to know about how the CARE framework improves your LinkedIn credibility and helps you win better opportunities.
1. What is the CARE Framework and how does it work?
CARE stands for Consistency, Authenticity, Relevance, and Empathy.
It’s my trust-building scorecard for LinkedIn.
I review your profile and recent 20–30 posts to see where you’re strong, where you’re losing trust, and how you can improve in ways your audience will notice.
2. How can I make my LinkedIn profile look more credible?
Credibility starts with clarity — a headline that says who you help and how, a profile photo that feels approachable, and posts that show your expertise and personality. The CARE audit pinpoints exactly which areas are holding you back.
3. What mistakes make people lose trust on LinkedIn?
Some of the biggest:
- Inconsistent posting (people forget you)
- Over-polished or generic content (feels fake or AI-generated)
- Talking only about yourself instead of your audience’s needs
- Ignoring comments and messages (no engagement = no trust)
4. How often should I post to build trust?
You don’t have to post daily — but you do need a rhythm people can rely on. For most professionals, 2–3 quality posts per week is enough to stay top of mind without burning out.
5. What type of content shows authenticity?
Stories from your own experience, lessons learned from wins and mistakes, and insights told in your own voice. Authenticity means people can hear you when they read your posts.
6. How do I know if my LinkedIn content is relevant?
Relevance means your posts speak directly to your audience’s pains, goals, and language. If your content answers their real questions, it’s relevant. The audit will show where you’re missing the mark.
7. What’s the best way to show empathy in LinkedIn posts?
Acknowledge your audience’s struggles before giving advice. Validate their feelings, share that you’ve been there, and encourage them — not just instruct them.
8. How long does it take to build trust on LinkedIn?
If you’re consistent and intentional, you can start seeing a noticeable change in 4–8 weeks. But trust is cumulative — the longer you show up, the stronger it gets.
9. Can I still build trust if I don’t post daily?
Absolutely. Quality and consistency matter more than volume. Posting daily without value can hurt you more than help.
10. How do I measure if my LinkedIn credibility is improving?
Look for signs like more profile views, more direct messages from the right people, more meaningful comments on your posts, and faster “yes” responses when you reach out.
Free Linkedin Trust Audit
Get a pillar-by-pillar score on Consistency, Authenticity, Relevance, and Empathy, plus one quick win for today and one long-term trust strategy.
Disclaimer: This audit is for your educational purposes only and is not professional advice. If you need professional advice, it’s available — I’ll be in touch.